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PERSONALITY: A consistent pattern of behavior in certain situations. These behavioral tendencies are influenced by both hereditary and environmental factors resulting in individual characteristics. Marketing researchers look for certain personality characteristics that affect patterns of consumer buying behavior.

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MARGINAL PRODUCT

The change in the quantity of total product resulting from a unit change in a variable input, keeping all other inputs unchanged. Marginal product, usually abbreviated MP, is found by dividing the change in total product by the change in the variable input. Marginal product, which occasionally goes by the alias marginal physical product (MPP), is one of two measures derived from total product. The other is average product.

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Today, you are likely to spend a great deal of time at a going out of business sale seeking to buy either a genuine down-filled pillow or one of those "hang in there" kitty cat posters. Be on the lookout for door-to-door salesmen.
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More money is spent on gardening than on any other hobby.
"Difficulties mastered are opportunities won. "

-- Winston Churchill, Statesman

TIFFE
Tokyo International Financial Futures Exchange (Japan)
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