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NONTARIFF BARRIER: Any sort of trade barrier--other than a tariff or import quota--that restricts imports. Some of the more popular nontariff barriers are those that specify the content of a good or how it was produced. There are many valid and important safety, health, and environmental reasons for establishing these sorts of nontariff barriers.

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PROFIT

Generally speaking, the difference between revenue received by a firm for production and cost incurred in the production, or the excess of revenue over cost. Three specific notions of profit exist, each with a different meaning. Accounting profit is the difference between revenue and accounting cost. Economic profit is the difference between revenue and total opportunity cost. Normal profit is opportunity cost of entrepreneurship. Profit is occasionally used synonymously with the term rent, or economic rent.

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PURPLE SMARPHIN
[What's This?]

Today, you are likely to spend a great deal of time surfing the Internet trying to buy either a birthday gift for your aunt or a pair of leather sandals that won't cause blisters. Be on the lookout for pencil sharpeners with an attitude.
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This isn't me! What am I?

Lewis Carroll, the author of Alice in Wonderland, was the pseudonym of Charles Dodgson, an accomplished mathematician and economist.
"The majority of men meet with failure because of their lack of persistence in creating new plans to take the place of those that fail. "

-- Napoleon Hill, author

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