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FINANCIAL CAPITAL: A legal claim to or ownership of a physical asset. Common financial assets are stocks, bonds, money, and government securities. These are also termed paper assets.
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CARDINAL UTILITY The notion that utility--the satisfaction of wants and needs achieved through the consumption of goods and services--can be measured with numerical values (1, 2, 3, etc.) that are based on a benchmark scale. Cardinal utility presumes that satisfaction is a measurable characteristic of a person, like height or weight. The contrasting notion is ordinal utility, which is based on a ranking of preferences.
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BLACK DISMALAPOD [What's This?]
Today, you are likely to spend a great deal of time looking for the new strip mall out on the highway seeking to buy either a genuine down-filled pillow or one of those "hang in there" kitty cat posters. Be on the lookout for bottles of barbeque sauce that act TOO innocent. Your Complete Scope
This isn't me! What am I?
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A half gallon milk jug holds about $50 in pennies.
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"Always make a total effort, even when the odds are against you." -- Arnold Palmer
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BNA Bureau of National Affairs
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