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RATIONAL BEHAVIOR: The notion that people make decisions based on the desire to obtain the greatest amount of satisfaction. Rational behavior essential means that people prefer more to less. The presumption of rational behavior underlies most economic analyses, especially those applied to consumer demand theory.
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ABSOLUTE ADVANTAGE The general ability to produce more goods or services using fewer resources. A person or country has an absolute advantage in production largely due to superior technology or greater technical efficiency. A related, but contrasting concept is comparative advantage. Both terms are perhaps most important to the study of international trade, but also provide insight into other exchanges.
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PURPLE SMARPHIN [What's This?]
Today, you are likely to spend a great deal of time touring the new suburban shopping complex looking to buy either throw pillows for your bed or a package of blank rewritable CDs. Be on the lookout for attractive cable television service repair people. Your Complete Scope
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Approximately three-fourths of the U.S. paper currency in circular contains traces of cocaine.
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"You don't have to be a fantastic hero to do certain things - to compete. You can be just an ordinary chap, sufficiently motivated to reach challenging goals." -- Sir Edmund Hillary, Explorer
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NYMEX New York Mercantile Exchange
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