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October 31, 2024 

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WHEALER-LEA ACT: This was a major amendment to the Federal Trade Commission Act, passed in 1938, that gave powers to the Federal Trade Commission to investigate unfair and deceptive business practices and to prevent false advertising. The Whealer-Lea Act was a major step in moving the Federal Trade Commission into its current role as more of a consumer protection agency than a monopoly buster.

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AUTONOMOUS CONSUMPTION: Household consumption expenditures that are unrelated to income or production (especially disposable, national income, or gross national product). These are consumption expenditures that would occur even if household disposable income was zero. Autonomous consumption is graphically depicted as the vertical intercept of the consumption or propensity-to-consume line. Autonomous saving is the equal to the negative value of autonomous consumption. Changes in autonomous consumption, along with changes in other autonomous expenditures, are what trigger the multiplier effect.

     See also | consumption expenditures | disposable income | gross domestic product | consumption line | autonomous saving | autonomous expenditure | multiplier | induced consumption |


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AUTONOMOUS CONSUMPTION, AmosWEB GLOSS*arama, http://www.AmosWEB.com, AmosWEB LLC, 2000-2024. [Accessed: October 31, 2024].


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AVERAGE TOTAL COST

Total cost per unit of output, found by dividing total cost by the quantity of output. When compared with price (per unit revenue), average total cost (ATC) indicates the per unit profitability of a profit-maximizing firm. Average total cost is one of three average cost concepts important to short-run production analysis. The other two are average fixed cost and average variable cost. A related concept is marginal cost.

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BROWN PRAGMATOX
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Today, you are likely to spend a great deal of time searching for rummage sales looking to buy either a coffee cup commemorating last Friday (you know why) or a wall poster commemorating the first day of spring. Be on the lookout for strangers with large satchels of used undergarments.
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The Dow Jones family of stock market price indexes began with a simple average of 11 stock prices in 1884.
"In the long run men hit only what they aim at. "

-- Henry David Thoreau, philosopher

PVR
Profit Volume Ratio
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