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PLANNING CURVE: Another term for the long-run average cost curve (LRAC). Using the name planning curve indicates that the long-run average cost curve is used to "making plans" especially concerning the desired scale of operations of a firm. That is, in the long run a firm will seek the plant size that maximizes long-run profit by equating long-run marginal cost and marginal revenue. It will then pick out the appropriate plant size off the long-run average cost with the minimum short-run average total cost.

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BUREAU OF ECONOMIC ANALYSIS

An agency of the Department of Commerce that collects data about the United States economy (and other economies as well), conducts economic research and analysis, develops and implements estimation methodologies, and disseminates economic statistics to the public. The information produced by the Bureau of Economic Analysis (BEA for short) allows the government, business leaders, researchers, and the public to follow and understand the performance of the United States economy. Along with the Census Bureau and STAT-USA, BEA is part of the Department's Economics and Statistics Administration.

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APLS

BEIGE MUNDORTLE
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Today, you are likely to spend a great deal of time at a flea market wanting to buy either a wall poster commemorating Thor Heyerdahl's Pacific crossing aboard the Kon-Tiki or decorative garden figurines. Be on the lookout for the happiest person in the room.
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Okun's Law posits that the unemployment rate increases by 1% for every 2% gap between real GDP and full-employment real GDP.
"Believe and act as if it were impossible to fail."

-- Charles F. Kettering

NELS
National Educational Longitudinal Survey
A PEDestrian's Guide
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