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BRAND NAME: That part of a brand that can be spoken. McDonald's use both its name and the "Golden Arches" as part of its brand. McDonald's would be the brand name.
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DISEQUILIBRIUM, AGGREGATE MARKET The state of the aggregate market in which real aggregate expenditures are NOT equal to real production, which results in an imbalance that induces a change in the price level, aggregate expenditures, and/or real production. In other words, the opposing forces of aggregate demand (the buyers) and aggregate supply (the sellers) are out of balance. At the existing price level, either the four macroeconomic sectors (household, business, government, and foreign) are unable to purchase all of the real production that they seek or producers are unable to sell all of the real production that they have.
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PURPLE SMARPHIN
[What's This?]
Today, you are likely to spend a great deal of time at an auction wanting to buy either a small palm tree that will fit on your coffee table or several magazines on fashion design. Be on the lookout for crowded shopping malls.
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This isn't me! What am I?
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In his older years, Andrew Carnegie seldom carried money because he was offended by its sight and touch.
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"There is more to life than increasing its speed. " -- Mohandas Gandhi, activist
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BAE
Bureau of Agricultural Economics
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