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APP: The abbreviation of average physical product, which is the quantity of total output produced per unit of a variable input, holding all other inputs fixed. Average physical product, usually abbreviated APP, is found by dividing total physical product by the quantity of the variable input. Average physical product is actually just another name for average product (AP). But don't be confused by the extra term (physical).
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PLASTIC MONEY A slang phrase for credit cards, especially when such cards used to make purchases. The "plastic" portion of this term refers to the plastic construction of credit cards, as opposed to paper and metal of currency. The "money" portion is an erroneous reference to credit cards as a form of money, which they are not. Although credit cards do facilitate transactions, because they are a liability rather than an asset, they are not money and not part of the economy's money supply.
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BLACK DISMALAPOD [What's This?]
Today, you are likely to spend a great deal of time visiting every yard sale in a 30-mile radius wanting to buy either a flower arrangement in a coffee cup for your father or a how-to book on meeting people. Be on the lookout for defective microphones. Your Complete Scope
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In his older years, Andrew Carnegie seldom carried money because he was offended by its sight and touch.
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"Managing intellectual assets has become the single most important task of business. " -- Thomas Stewart, author
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WTO World Trade Organization
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