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YIELD: The rate of return on a financial asset. In some simple cases, the yield on a financial asset, like commercial paper, corporate bond, or government security, is the asset's interest rate. However, as a more general rule, the yield includes both the interest earned from an asset plus any changes in the asset's price. Suppose, for example, that a $100,000 bond has a 10 percent interest rate, such that the holder receives $10,000 interest per year. If the price of the bond increases over the course of the year from $100,000 to $105,000, then the bond's yield is greater than 10 percent. It includes the $10,000 interest plus the $5,000 bump in the price, giving a yield of 15 percent. Because bonds and similar financial assets often have fixed interest payments, their prices and subsequently yields move up and down as economic conditions change.

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PERFECT COMPETITION, PROFIT MAXIMIZATION

A perfectly competitive firm is presumed to produce the quantity of output that maximizes economic profit--the difference between total revenue and total cost. This production decision can be analyzed directly with economic profit, by identifying the greatest difference between total revenue and total cost, or by the equality between marginal revenue and marginal cost.

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Today, you are likely to spend a great deal of time browsing about a thrift store hoping to buy either a set of luggage without wheels or a how-to book on wine tasting. Be on the lookout for neighborhood pets, especially belligerent parrots.
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The Dow Jones family of stock market price indexes began with a simple average of 11 stock prices in 1884.
"It is not the brains that matter most, but that which guides them ‚ the character, the heart, the generous qualities, progressive ideas. "

-- Fyodor Dostoyevsky - Writer

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American Depositary Receipt, Asset Depreciation Range
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