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JUST PRICE: A somewhat archaic term developed by St. Thomas Aquinas that the price of a good should equal the worth generally agreed to by society. This is based on a notion of justice and fairness that goods should only be exchange for something of equal value or worth. For example, if ice cream readily sells for a dollar a scoop throughout the city, but one vendor charges two dollars, then this higher price would not be considered a just price. This view of a just price is relies on the view that each good has an intrinsic value which is inconsistent with modern views of markets, prices, and subjective values.

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FALLACY OF MASS APPEAL

The logical fallacy of arguing that something is "correct" or "true" because a majority of the population thinks so. This is commonly used by both advertisers and politicians. Just because something is popular, does not mean it is "right." In fact, a cynic might argue that being popular probably makes it "wrong."

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APLS

BROWN PRAGMATOX
[What's This?]

Today, you are likely to spend a great deal of time watching infomercials trying to buy either a battery-powered, rechargeable vacuum cleaner or a remote controlled World War I bi-plane. Be on the lookout for malfunctioning pocket calculators.
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This isn't me! What am I?

John Maynard Keynes was born the same year Karl Marx died.
"Good plans shape good decisions. That's why good planning helps to make elusive dreams come true."

-- Lester Bittle, Author

GARCH
Generalized Autoregressive Conditional Heteroskedasticity
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