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SALES MAXIMIZATION: The notion that business firms (especially those operating in the real world) are primarily motivated by the desire to achieve the greatest possible level of sales, rather than profit maximization. On a day-to-day basis, most real world firms probably do try to maximize sales rather than profit. For firms operating in relatively competitive markets, facing relative fixed prices, and relatively constant average cost, then increasing sales is bound to increase profits, too. Moreover, according to the notion of natural selection, even firms that seek to maximize sales, those that also maximize profit will remain in business.
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AVERAGE REVENUE AND MARGINAL REVENUE A mathematical connection between average revenue and marginal revenue stating that the change in the average revenue depends on a comparison between average revenue and marginal revenue. For perfect competition, with no market control, marginal revenue is equal to average revenue, and average revenue does not change. For monopoly and other firms with market control, marginal revenue is less than average revenue, and average revenue falls.
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YELLOW CHIPPEROON
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Today, you are likely to spend a great deal of time touring the new suburban shopping complex trying to buy either a flower arrangement for that special day for your mother or a New York Yankees baseball cap. Be on the lookout for infected paper cuts.
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Three-forths of the gold mined each year is used to manufacture jewelry.
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"Life is a promise; fulfill it. " -- Mother Teresa, humanitarian
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FDA
Food and Drug Administration
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