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BUSINESS PLAN: A business plan defines your business, identifies your goals, and serves as a companyÕs resume. The basic elements include a current and pro forma balance sheet, an income statement, and a cash flow analysis. It helps the company allocate scarce resources properly and functions as a road map to make good business decisions. A marketing plan should be an integral part of the business plan.
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DISMAL SCIENCE A term for the study of economics developed during the late 18th and early 19th century when economists concluded that continued population growth would push wages and living standards to a minimal subsistence level and keep them there. It persists to the present time because economics continue to point out that actions result in opportunity cost, that nothing is free, and that eventually society has to pay the price for what it does.
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GREEN LOGIGUIN [What's This?]
Today, you are likely to spend a great deal of time wandering around the shopping mall looking to buy either a 200-foot blue garden hose or a video camera with stop action features. Be on the lookout for poorly written technical manuals. Your Complete Scope
This isn't me! What am I?
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Lombard Street is London's equivalent of New York's Wall Street.
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"Learning is not compulsory, but neither is survival. " -- W. Edwards Deming, management consultant
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LME London Metal Exchange
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