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LEGAL FORCES: Forces in the marketing environment that are shaped by government laws affecting business. These are very similar to political forces. Once laws are enacted they are usually very difficult to change. Many companies work hard at lobbying legislatures, Congress, and other elected to pass laws favorable to the company's best interests.
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SELLERS' EXPECTATIONS, SUPPLY DETERMINANT The expectations that sellers have concerning the future price of a good, which is assumed constant when a supply curve is constructed. If sellers expect a higher price, then supply decreases. If sellers expect a lower price, then supply increases. Sellers' expectations are one of five supply determinants that shift the supply curve when they change. The other four are resource prices, production technology, other prices, and number of sellers.
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GREEN LOGIGUIN [What's This?]
Today, you are likely to spend a great deal of time wandering around the shopping mall trying to buy either a rechargeable battery for your computer or shoe laces for your snow boots. Be on the lookout for telephone calls from former employers. Your Complete Scope
This isn't me! What am I?
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More money is spent on gardening than on any other hobby.
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"As is our confidence, so is our capacity. " -- William Hazlitt, essayist
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LBO Leveraged Buyout
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