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BACKSTOP RESOURCE: A sustainable, renewable natural resource that is used in place of, and as a substitute for, finite, exhaustible natural resources that have been exhausted. A sustainable resource is one in which the amount used today cannot reduce the amount available tomorrow.The best example is solar energy. No matter how much solar energy we use today, the same amount reaches the planet every day in the future. A backstop resource is then a sustainable resource, like solar energy, that society uses after finite resources, like fossil fuels, have been exhausted. In fact, solar energy is often considered THE backstop energy resource. It represents THE "safety net" that's available when fossil fuels are depleted.

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LAW OF DIMINISHING MARGINAL UTILITY

A principle stating that as the quantity of a good consumed increases, eventually each additional unit of the good provides less additional utility--that is, marginal utility decreases. Each subsequent unit of a good is valued less than the previous one. The law of diminishing marginal utility helps to explain the negative slope of the demand curve and the law of demand.

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Today, you are likely to spend a great deal of time searching the newspaper want ads wanting to buy either decorative picture frames or storage boxes for your income tax returns. Be on the lookout for a thesaurus filled with typos.
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In the Middle Ages, pepper was used for bartering, and it was often more valuable and stable in value than gold.
"Rowing harder doesn't help if the boat is headed in the wrong direction. "

-- Kenichi Ohmae, management consultant

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