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TOTAL REVENUE AND TOTAL COST: A profit-maximizing firm produces output where the difference between total revenue and total cost, that is economic profit, is the greatest. This total revenue and total cost approach to identifying profit-maximizing production can be accomplished using either a table of numbers of a set of curves. However, the end result is the same. Profit-maximizing production takes place at the quantity generating the greatest difference between total revenue and total cost. An added benefit of performing the analysis with curves, however, is the observation that profit-maximizing production occurs where the slopes of the total revenue and total cost curves are equal.
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MONOPOLY, EFFICIENCY: A monopoly generally produces less output and chargers a higher price than would be the case for perfect competition. In particular, the price charged by a monopoly is higher than the marginal cost of production, which violates the efficiency condition that price equals marginal cost. Monopoly is inefficient because it has market control and faces a negatively-sloped demand curve. Monopoly does not efficiently allocate resources. In fact, monopoly (if left unregulated) is generally considered the most inefficient of the four market structures. The reason for this inefficiency is found with market control. As the only seller in the market, the negatively-sloped market demand curve is THE demand curve facing the monopoly. If buyers want to buy, they must buy from the monopoly.The negative slope of the demand curve means that the price charged by the monopoly is greater than marginal revenue. As a profit-maximizing firm that equates marginal revenue with marginal cost, the price charged by monopoly is greater than marginal cost. The inequality between price and marginal cost is what makes monopoly inefficient. Profit MaximizationInefficiency | | Consider the production and sale of Amblathan-Plus, the only cure for the deadly (but hypothetical) foot ailment known as amblathanitis. This drug is produced by the noted monopoly firm, Feet-First Pharmaceutical.A typical profit-maximizing output determination using the marginal revenue and marginal cost approach is presented in this diagram. Feet-First Pharmaceutical maximizes profit by producing output that equates marginal revenue and marginal cost, which is 6 ounces of Amblathan-Plus in this example. The corresponding price charged is $7.50. This profit-maximizing production is not efficient. In particular, the price is $7.50, but the marginal cost is only $4.50. Society is producing and consuming a good that it values at $7.50 (the price). However, in so doing, society is using resources that could have produced other goods valued at $4.50 (the marginal OPPORTUNITY cost). Society gives up $4.50 worth of value and receives $7.50. This is a good thing. It is so good, that society should do more. However, the monopoly is not letting this happen. Feet-First Pharmaceutical is not devoting as many resources to the production of Amblathan-Plus as society would like. An Efficient AlternativeThe degree of monopoly inefficiency can be illustrated with a comparison to perfect competition. Such a comparison is easily accomplished by clicking the [Perfect Competition] button. A primary use of perfect competition is to provide a benchmark for the comparison with other market structures, such as monopoly.A comparison between monopoly and perfect competition indicates: - Monopoly produces less output than perfect competition. In this example, monopoly produces 6 ounces of Amblathan-Plus compared to about 7.5 ounces for perfect competition. The Feet-First Pharmaceutical monopoly does not allocate enough resources to the production of Amblathan-Plus.
- Monopoly charges a higher price than perfect competition. In this example, the monopoly price is $7.50 per ounce versus about $6.75 per ounce for perfect competition. The Feet-First Pharmaceutical monopoly is NOT efficient because it produces at a quantity in which price is greater than marginal cost.
Recommended Citation:MONOPOLY, EFFICIENCY, AmosWEB Encyclonomic WEB*pedia, http://www.AmosWEB.com, AmosWEB LLC, 2000-2024. [Accessed: October 30, 2024]. Check Out These Related Terms... | | | | | | | | Or For A Little Background... | | | | | | | | | | | And For Further Study... | | | | | | |
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Today, you are likely to spend a great deal of time at the confiscated property police auction wanting to buy either a weathervane with a chicken on top or a flower arrangement with daisies and carnations for your uncle. Be on the lookout for defective microphones. Your Complete Scope
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Cyrus McCormick not only invented the reaper for harvesting grain, he also invented the installment payment for selling his reaper.
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