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FALLACY OF MASS APPEAL: The logical fallacy of arguing that something is "correct" or "true" because a majority of the population thinks so. This is commonly used by both advertisers and politicians. Just because something is popular, doesn't mean it's "right." In fact, a cynic might argue that being popular probably makes it "wrong."
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MARGINAL COST OF SEARCH The incremental cost incurred by additional search effort is the marginal cost of search. Marginal cost of search, also termed marginal search cost, is comparable to marginal cost of short-run production analysis. Marginal cost of search increases with an increase in search effort and is represented by the marginal cost of search curve. This is one half of the efficient information search decision. The other is marginal benefit of search.
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BEIGE MUNDORTLE
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Today, you are likely to spend a great deal of time at a going out of business sale wanting to buy either an AC adapter for your CD player or storage boxes for your family photos. Be on the lookout for fairy dust that tastes like salt.
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This isn't me! What am I?
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John Maynard Keynes was born the same year Karl Marx died.
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"The greatest barrier to success is the fear of failure." -- Sven Goran Eriksson, writer
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Exports;Marks the Spot
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