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SHORT RUN, MACROECONOMICS: In terms of the macroeconomic analysis of the aggregate market, a period of time in which some prices, especially wages, are rigid, inflexible, or otherwise in the process of adjusting. This is one of two macroeconomic time designations; the other is the long run (you might want to see short-run production, too). Short-run wage and price rigidity prevents some markets, especially resources markets and most notably labor markets, from achieving equilibrium. Wage and price rigidity and the resulting resource market imbalances are the source of the positively-sloped short-run aggregate supply curve.
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PLANNING HORIZON Another term for the long-run average cost curve. The long-run average cost curve is termed the planning horizon or planning curve because it provides information that a firm can use to plan factory construction and expansion in the long run.
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ORANGE REBELOON
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Today, you are likely to spend a great deal of time lost in your local discount super center looking to buy either a bottle of blackcherry flavored spring water or a travel case for you toothbrush. Be on the lookout for gnomes hiding in cypress trees.
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Sixty percent of big-firm executives said the cover letter is as important or more important than the resume itself when you're looking for a new job
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"Long-range goals keep you from being frustrated by short-term failures " -- J. C. Penney, Retailer
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GMB
Good Merchandise Brand
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