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SEGMENT: A group of potential buyers who have similar needs and wants. This is developed after a process called market segmentation. A concentrated targeting strategy is effective for marketing to each segment. Typically, a company uses one marketing mix to satisfy each segmentÕs needs.
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EXPLOITATION The notion that capital owners and entrepreneurs of the second estate "take advantage" of workers of the third estate by paying them less than their contributions to production.
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GREEN LOGIGUIN [What's This?]
Today, you are likely to spend a great deal of time browsing about a thrift store looking to buy either a how-to book on fixing your computer, with illustrations or several magazines on computer software. Be on the lookout for slightly overweight pizza delivery guys. Your Complete Scope
This isn't me! What am I?
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The first paper notes printed in the United States were in denominations of 1 cent, 5 cents, 25 cents, and 50 cents.
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"Live in such a way that you would not be ashamed to sell your parrot to the town gossip." -- Will Rogers
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AIBD Association of International Bond Dealers (now called International Securities Market Association)
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