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CAPITAL INVESTMENT: The acquisition of capital goods at the expense of consumption goods. This commonly goes by the shorter phrase "investment." Both mean essentially the same. The addition of capital merely serves to emphasize that the investment act is in fact resulting in the acquisition of capital goods.

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PERFECT COMPETITION, LONG-RUN ADJUSTMENT

A perfectly competitive industry undertakes a two-part adjustment to equilibrium in the long run. One is the adjustment of each perfectly competitive firm to the appropriate factory size that maximizes long-run profit. The other is the entry of firms into the industry or exit of firms out of the industry, to eliminate economic profit or economic loss. The end result of this long-run adjustment is a multi-faceted equilibrium condition that price is equal to marginal cost and average cost (both short run and long run).

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Today, you are likely to spend a great deal of time at a dollar discount store wanting to buy either a cell phone case or a pair of designer sunglasses. Be on the lookout for infected paper cuts.
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More money is spent on gardening than on any other hobby.
"The only profit center is the customer. "

-- Peter Drucker, management consultant

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