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LEARNING: A person's changes in thinking and behavior due to environmental experiences. A consumer learns about products and services based on information input and subsequent adjustments in buying patterns. This is important in the promotion element of the marketing mix. Typically a potential customer requires 6 exposures to a product name in order to develop retention (learning).

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FOREIGN TRADE POLICIES

Policies enacted by the government sector of a domestic economy to discourage imports from, and encourage exports to, the foreign sector. The three most common foreign trade policies are tariffs, import quotas, and export subsidies. Tariffs and import quotas are designed to discourage imports and export subsidies are designed to encourage exports. The general goal of these foreign trade policies is to create or increase a country's balance of trade surplus, that is, to increase net exports.

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Today, you are likely to spend a great deal of time at a crowded estate auction wanting to buy either a video game player or an AC adapter that won't fry your computer. Be on the lookout for high interest rates.
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Three-forths of the gold mined each year is used to manufacture jewelry.
"If you don't make mistakes, you aren't really trying."

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