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TOTAL FACTOR COST CURVE, PERFECT COMPETITION: A curve that graphically represents the relation between total factor cost incurred by a perfectly competitive firm when using a given factor of production to produce a good or service. The total factor cost curve is most important in factor market analysis for the derivation of the marginal factor cost curve.

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INFORMATION SEARCH

The decision to seek out or produce information based on a comparison of the cost of acquiring the information and the benefit obtained from the information. Efficient information search is achieved with a equality between the marginal cost of search and the marginal benefit of search. Because the marginal cost of search is invariably greater than zero, search effort stops short of acquiring complete information.

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APLS

BEIGE MUNDORTLE
[What's This?]

Today, you are likely to spend a great deal of time wandering around the shopping mall seeking to buy either a three-hole paper punch or decorative picture frames. Be on the lookout for door-to-door salesmen.
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John Maynard Keynes was born the same year Karl Marx died.
"Defeat is not the worst of failures. Not to have tried is the true failure."

-- George E. Woodberry, Author

LRAS
Long Run Aggregate Supply
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