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PERSONALITY: A consistent pattern of behavior in certain situations. These behavioral tendencies are influenced by both hereditary and environmental factors resulting in individual characteristics. Marketing researchers look for certain personality characteristics that affect patterns of consumer buying behavior.
Visit the GLOSS*arama
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BEIGE MUNDORTLE
Your compete MICRO*scope for today
You are the type of person who is happy with you lot in life, even though excitement is NOT your middle name. Family and friends make appointments and luncheon dates with you, but often fail to show up. Today, you are likely to spend a great deal of time watching the shopping channel seeking to buy either a video game player or an AC adapter that won't fry your computer. Be on the lookout for the happiest person in the room. You should consider shopping at stores or businesses beginning with the letter W, but do not buy any products with a serial number or product code containing the number 414646. Your preferred shopping venue is discount super centers. Your special symbol is the period (.).
Is this You?
As a Beige Mundortle, you are somewhat dull, somewhat boring, somewhat lusterless. You don't particularly care and you don't really care that you don't care. You know that you have a somewhat drab, lackluster life, and that's just fine with you. You shop when you need to, buy what you have to, and get on with your life. It's just another day, another expenditure. You don't really care to spend a lot of time shopping, but you don't really care to spend a lot of time doing much of anything. Life goes on. So what? Who cares?
This isn't me! What am I?
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UTILITY The satisfaction of wants and needs obtained from the use or consumption of goods and services. The terms utility and satisfaction are, for the most part, used interchangeably in economics. The concept of utility is integral to utility analysis, consumer demand theory, and the microeconomic analysis of consumer behavior and market demand.
Complete Entry | Visit the WEB*pedia |
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Getting Your Share Of FARM SUBSIDIESOur pedestrian excursion through the economy has helped me work up a ferocious appetite. I vote for a quick stop at the Mr. Market Super Food Discount Store where we can purchase a loaf of bread, assorted meats, and some cheese -- all for a luncheon tribute to the Earl of Sandwich. While a self-made tribute to the Earl is less expensive than any purchased from Manny Mustard's House of Sandwich, the ingredients from Mr. Market Super Food Discount Store still carry a hefty price tag. If you're hungry and have limited cash on hand, you might wonder whether food prices are higher than they need to be.
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Visit the PEDestrian's Guide
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A lump of pure gold the size of a matchbox can be flattened into a sheet the size of a tennis court!
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"Never let the fear of striking out get in your way. " -- Babe Ruth, baseball player
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P&L
Profit and Loss
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