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March 2, 2026 

AmosWEB means Economics with a Touch of Whimsy!

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HORIZONTAL EQUITY: A system of taxes that treats equal people equally. In other words, if you make the same income as someone else and pay the same personal income taxes, then you have horizontal equity.

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BEIGE MUNDORTLE
Your compete MICRO*scope for today

You are the type of person who is happy with you lot in life, even though excitement is NOT your middle name. Family and friends call you when they need a flat tire changed, but not when they want to attend the theater. Today, you are likely to spend a great deal of time watching infomercials seeking to buy either a computer that can play music and burn CDs or a T-shirt commemorating last Friday (you know why). Be on the lookout for florescent light bulbs that hum folk songs from the sixties. You should consider shopping at stores or businesses beginning with the letter I, but do not buy any products with a serial number or product code containing the number 864625. Your preferred shopping venue is discount super centers. Your special symbol is the period (.).


Is this You?

As a Beige Mundortle, you are somewhat dull, somewhat boring, somewhat lusterless. You don't particularly care and you don't really care that you don't care. You know that you have a somewhat drab, lackluster life, and that's just fine with you. You shop when you need to, buy what you have to, and get on with your life. It's just another day, another expenditure. You don't really care to spend a lot of time shopping, but you don't really care to spend a lot of time doing much of anything. Life goes on. So what? Who cares?


This isn't me! What am I?
ASSUMPTIONS, KEYNESIAN ECONOMICS

The macroeconomic study of Keynesian economics relies on three key assumptions--rigid prices, effective demand, and savings-investment determinants. First, rigid or inflexible prices prevent some markets from achieving equilibrium in the short run. Second, effective demand means that consumption expenditures are based on actual income, not full employment or equilibrium income. Lastly, important savings and investment determinants include income, expectations, and other influences beyond the interest rate. These three assumptions imply that the economy can achieve a short-run equilibrium at less than full-employment production.

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Getting The Most Out Of WORKING WOMEN

No pedestrian excursion around the economy could be even remotely considered complete without a stop at the Shady Valley Museum of Traditional Family Life. Just beyond the freshly painted white picket fence and the newly mown lawn resides a full-scale, life-like, fully functional model of the traditional family. The two-car garage houses Mom's good old reliable family stationwagon right next to Dad's sensible four-door sedan. Inside the humble, but well-kept abode, we can find young Billy, who aspires to a career as a highly-paid doctor, and his sister, little Debbie, who hopes to marry a highly-paid doctor. The faithful family dog, Spot, is resting comfortably at the feet of our traditional husband, provider, and father, who has just returned from a long, hard day on the office. He has worked long and hard on this day to provide for his traditional family. Purring at the feet of our traditional wife, mother, and homemaker, is Fluffy, the family cat. Our traditional wife is busily preparing the night's traditional family fare of pot roast, potatoes, and green beans. After the meal, she will gaily clean the evening's dishes, a fine ending to her day that has been filled with shopping, baking, and cleaning. How quaint!
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APLS

Post WWI induced hyperinflation in German in the early 1900s raised prices by 726 million times from 1918 to 1923.
"The human race has only one really effective weapon and that is laughter."

-- Mark Twain

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