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PERCEPTION: How a person interprets the sensual inputs received through seeing, hearing, smelling, tasting, and touching. This process requires the individual to select, organize, and decode the various stimuli surrounding him/her in the environment. The important thing is not what is said by the talker, but what is heard by the listener. This process is critical to understanding consumer buying behavior.
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GREEN LOGIGUIN
Your compete MICRO*scope for today
You are the type of person who is never talked into making a purchase by a silver-tongued salesman. Family and friends never seem to see more than one side of any problem or issue. Today, you are likely to spend a great deal of time searching the newspaper want ads seeking to buy either software that won't crash your computer or any book written by Stephan King. Be on the lookout for attractive cable television service repair people. You should consider shopping at stores or businesses beginning with the letter X, but do not buy any products with a serial number or product code containing the number 545568. Your preferred shopping venue is strip malls. Your special symbol is the equal sign (=).
Is this You?
As a Green Logiguin, you seek a balance in life and your market activities. You are logical and reasonable, always seeking to weigh costs and benefits, pros and cons, ups and downs, ins and outs, goods and bads. You are the embodiment of yin and yang. You know that there are two sides to every story and every market exchange. Sometimes you buy. Sometimes you sell. You search out the best deals, with the highest quality and lowest price.
This isn't me! What am I?
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FOURTH RULE OF COMPETITION The fourth of seven basic rules of the economy, stating that competition among market buyers and sellers generates an efficient allocation of resources. Competition depends on the relative number of buyers and sellers. The side of the market with fewer numbers generally has relatively less competition and more market control.
Complete Entry | Visit the WEB*pedia |
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Playing The STOCK MARKETThe hazards of being a pedestrian are many. Of course we have a good chance of crossing paths with a rabid bengal tiger that has highjacked a street cleaner and intends to whitewash every pair of jogging shoes encountered. Or a throng of overzealous religious fanatics might try to slip fresh flowers into our hands and literature into our pockets. And especially when we amble through the financial district, we might be crushed by falling stock market investors who have mistakenly BOUGHT HIGH and SOLD LOW. While the actions of the bengal tiger and overzealous religious fanatics might be understandable, what's so almighty important about the stock market that would make investors place the well-being of innocent pedestrians in jeopardy?
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Helping spur the U.S. industrial revolution, Thomas Edison patented nearly 1300 inventions, 300 of which came out of his Menlo Park "invention factory" during a four-year period.
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"The ultimate measure of a man is not where he stands in moments of comfort and convenience, but where he stands at times of challenge and controversy." -- Martin Luther King, Jr.
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DW Durbin-Watson
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