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AD-AS ANALYSIS: An economic model relating the price level and real production that is used to analyze business cycles, gross domestic product, unemployment, inflation, stabilization policies, and related macroeconomic phenomena. The AS-AD model, inspired by the standard market model, captures the interaction between aggregate demand (the buyers) and short-run and long-run aggregate supply (the sellers).
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PURPLE SMARPHIN
Your compete MICRO*scope for today
You are the type of person who knows that you are highly intelligent, but has no reason to flaunt it. Family and friends get irritated when you explain, for the umpteenth time, the difference between a partial derivative and a total derivative. Today, you are likely to spend a great deal of time strolling through a department store trying to buy either a cell phone case or a pair of designer sunglasses. Be on the lookout for poorly written technical manuals. You should consider shopping at stores or businesses beginning with the letter Y, but do not buy any products with a serial number or product code containing the number 761270. Your preferred shopping venue is the Internet. Your special symbol is the exclamation point (!).
Is this You?
As a Purple Smarphin, you are the brightest and most intelligent person you know. And that goes for shopping, too. You know exactly what you want. You know exactly what it costs. You know exactly when and where to buy. But, of course, shopping is only one of the many activities that attracts your intellectual attention. You shop when you need to and buy if have to, but shopping is not the end all of your life.
This isn't me! What am I?
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CYCLICAL UNEMPLOYMENT Unemployment attributable to a general decline in macroeconomic activity, especially expenditures on gross domestic product, that occurs during a business-cycle contraction. When the economy dips into a contraction, or recession, aggregate demand declines, so less output is produced and fewer workers and other resources are employed. Hence unemployment of the cyclical variety increases. Cyclical unemployment is one of four unemployment sources. The other three are seasonal unemployment, frictional unemployment, and structural unemployment.
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A Somewhat Defective Look At PRODUCT SAFETYWAIT! STOP! My shoe's untied! And my blasted shoestring is tangled! Fortunately I have my handy OmniStraight shoestring straightener, a product developed by a team of former NASA scientists that's designed to straighten and untangle even the most convoluted shoestrings. OOPS! You might want to continue your pedestrian journey without me. It seems as though my handy OmniStraight shoestring straightener has inadvertently dissected my shoestring, mangled the upper half of my jogging shoe, and introduced several gashes to the top of my foot. As I faint face-first onto the sidewalk from the loss of blood, you can consider some of the ins and outs of my predicament.
Tell me more...
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The first U.S. fire insurance company was established by Benjamin Franklin in 1752 in Philadelphia.
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"As the births of living creatures at first are ill-shapen, so are all innovations, which are the births of time. " -- Sir Francis Bacon, philosopher
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NIPA
National Income and Product Accounts
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