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April 27, 2024 

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G-8: The common abbreviation for the Group of Eight, which includes the seven of the most advanced and industrialized nations of the world known as the G-7--the United States, Britain, France, Italy, Canada, Germany, and Japan--plus Russia. That is, the G-8 is the G-7 plus Russia, which effectively replaced the G-7 in 1998. They meet regularly to coordinate fiscal and monetary policies. Their actions are based on the proposition that our global economy and the individual countries are better off through cooperation than conflict.

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TARGETING STRATEGY: The initial step in the target market/segmentation process by which a company develops an overall picture of who the specific buyer group might be. The three types of strategies are: undifferentiated, differentiated, and concentrated. Targeting strategies are based on whether the market is homogeneous or heterogeneous.

     See also | segmentation | homogeneous | heterogeneous | undifferentiated | concentrated | differentiated | target market | segmentation | marketing mix |


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TARGETING STRATEGY, AmosWEB GLOSS*arama, http://www.AmosWEB.com, AmosWEB LLC, 2000-2024. [Accessed: April 27, 2024].


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RATIONING

The distribution or allocation of a limited commodity, usually accomplished based on a standard or criterion. The two primary methods of rationing are markets and governments. Rationing is needed due to the scarcity problem. Because wants and needs are unlimited, but resources are limited, available commodities must be rationed out to competing uses.

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Today, you are likely to spend a great deal of time strolling around a discount warehouse buying club looking to buy either a New York Yankees baseball cap or a solid oak entertainment center. Be on the lookout for deranged pelicans.
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The earliest known use of paper currency was about 1270 in China during the rule of Kubla Khan.
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