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POSITIVE RELATION: A relation, either a principle or hypothesis, in which an increase one variable is associated with an increase in the other variable. A positive, or direct, relation is most commonly illustrated by an upward sloping line. It can also be represented by an equation in which the slope value is positive.

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ORDINAL UTILITY

The notion that utility--the satisfaction of wants and needs achieved through the consumption of goods and services--is measured by a ranking of preferences (first, second, third, etc.) that are only comparable on a relative basis. Ordinal utility does not presume that satisfaction is a measurable characteristic of a person, like height or weight, that can be compared against an established benchmark. The contrasting notion is cardinal utility, which is based on a numerical standard.

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Today, you are likely to spend a great deal of time at a flea market wanting to buy either decorative celebrity figurines or a flower arrangement with anything but tulips for your grandfather. Be on the lookout for letters from the Internal Revenue Service.
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The wealthy industrialist, Andrew Carnegie, was once removed from a London tram because he lacked the money needed for the fare.
"There are no shortcuts to any place worth going. "

-- Beverly Sills, Opera singer

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