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LIQUIDITY: The ease of converting an asset into money (either checking accounts or currency) in a timely fashion with little or no loss in value. Money is the standard for liquidity because it is, well, money and no conversion is needed. Other assets, both financial and physical have varying degrees of liquidity. Savings accounts, certificates of deposit, and money market accounts are highly liquid. Stocks, bonds, and are another step down in liquidity. While they can be "cashed in," price fluctuations, brokerage fees, and assorted transactions expenses tend to reduce their money value. Physical assets, like houses, cars, furniture, clothing, food, and the like have substantially less liquidity.

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CONSUMPTION EXPENDITURES DETERMINANTS

Ceteris paribus factors, other than income, that are held constant when the consumption line is constructed and which cause the consumption line to shift when they change. Some of the more important consumption expenditures determinants are interest rates, consumer confidence, wealth, and taxes. Due to the relation between consumption and saving, these determinants also cause corresponding, and opposite, shifts of the saving line.

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Today, you are likely to spend a great deal of time waiting for visits from door-to-door solicitors wanting to buy either a solid oak entertainment center or a remote controlled ceiling fan. Be on the lookout for high interest rates.
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In the early 1900s around 300 automobile companies operated in the United States.
"One person with a belief is equal to a force of ninety-nine with only interests."

-- John Stuart Mill

ERISA
Employee Retirement Income Security Act of 1974
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