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ADVERTISING: Information provided about a product by a company to promote or maintain sales, revenue, and or profit. Advertising is often an explicit method of signalling that sellers use to provide information to buyers. The primary objective of advertising from the sellers perspective is to increase (or at least maintain) demand for a product. To accomplish this objective advertising provides buyers with two important types of information -- prices and product quality.

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OCCUPATIONAL MOBILITY

The mobility, or movement, of factors of production from one type of productive activity to another type of productive activity. In particular, occupational mobility is the ease with which resources can change occupations. This is one of two types of mobility. The other is geographic mobility.

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Today, you are likely to spend a great deal of time searching for a specialty store seeking to buy either pink cotton balls or a genuine down-filled comforter. Be on the lookout for high interest rates.
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This isn't me! What am I?

Mark Twain said "I wonder how much it would take to buy soap buble if there was only one in the world."
"Success doesn't come to you . . . you go to it "

-- Marva Collins, Educator

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