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MARKETING ENVIRONMENT: The various external forces that can directly or indirectly affect the many activities of an organization. This is an integral part of environmental scanning. These activities include acquisition of human resources, raw materials, financial resources, and development of goods and services. The marketing environment includes forces such as: political, legal, regulatory, economic, social, technological, and competitive.

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FOUR-SECTOR INJECTIONS-LEAKAGES MODEL

A variation of the Keynesian injections-leakages model that adds the foreign sector to the three domestic sectors--the household sector, the business sector, and the government sector. This variation adds the foreign to the three domestic sectors (household, business, and government) in the three-sector model and provides an alternative to the four-sector aggregate expenditures (Keynesian cross). It provides the complete Keynesian representation of the macroeconomy, including the export-import interaction between the domestic economy and the foreign sector. Equilibrium is identified as the intersection between the S + T + M line and the I + G + X line. Two related variations are the two-sector injections-leakages model and the three-sector injections-leakages model.

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Today, you are likely to spend a great deal of time waiting for visits from door-to-door solicitors trying to buy either a birthday gift for your grandmother or a T-shirt commemorating yesterday. Be on the lookout for the happiest person in the room.
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In the Middle Ages, pepper was used for bartering, and it was often more valuable and stable in value than gold.
"All things are difficult before they are easy."

-- Thomas Fuller, Physician

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