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DEMAND INCREASE: An increase in the willingness and ability of buyers to buy a good at the existing price, illustrated by a rightward shift of the demand curve. An increase in demand results in an increase in equilibrium quantity and an increase in equilibrium price.

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SIGNALLING

When confronted by asymmetric information, the use of small bits of information, or indicators, that suggest more comprehensive information. Signalling is used by those with more information to reduce the cost of informing those with less information. It is commonly used in markets with adverse selection. Methods of signalling include advertising, brand names, and warranties. A related method is screening.

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BLACK DISMALAPOD
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Today, you are likely to spend a great deal of time visiting every yard sale in a 30-mile radius seeking to buy either a microwave over that won't burn your popcorn or a T-shirt commemorating the first day of winter. Be on the lookout for gnomes hiding in cypress trees.
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In the late 1800s and early 1900s, almost 2 million children were employed as factory workers.
"Whenever an individual or a business decides that success has been attained, progress stops. "

-- Thomas Watson Jr., IBM executive

VIR
Variable Interest Rate
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