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BRAND LOYALTY: A positive attitude toward and preference for purchasing a specific product or service in the market place. It is the desired goal of all businesses to create brand loyalty from members of their target markets. Once brand loyalty has been created it is more difficult to persuade customers to switch to an alternative brand. Some consumers will only purchase Mountain Dew, nothing else will do.
Visit the GLOSS*arama
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BROWN PRAGMATOX
Your compete MICRO*scope for today
You are the type of person who is hardworking and industrious, who knows your job and what needs to be done. Family and friends look to you as a pillar of strength, and rightly so. Today, you are likely to spend a great deal of time at a going out of business sale trying to buy either a computer that can play video games and burn DVDs or a black duffle bag with velcro closures. Be on the lookout for poorly written technical manuals. You should consider shopping at stores or businesses beginning with the letter I, but do not buy any products with a serial number or product code containing the number 923436. Your preferred shopping venue is thrift stores. Your special symbol is the comma (,).
Is this You?
As a Brown Pragmatox, you are down-to-earth and practical. You are hard working and industrious. You are frugal to the point that you might even refrain from making a purchase that you really, really need. Doing so often causes problems down the road. You definitely go with function over form and substance over style.
This isn't me! What am I?
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MONOPOLISTIC COMPETITION, ADVERTISING Advertising is commonly used by firms operating under monopolistic competition as a way to create product differentiation and thus to acquire some degree of market control and thus charge a higher price.
Complete Entry | Visit the WEB*pedia |
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Charging Up Your CREDIT CARDS (aka Plastic Money)Here's the scene: You've made your monthly stop (for the second time this week) at the Mega-Mart Discount Warehouse Super Center for a few essentials -- cashews, soap, licorice, garden hose, peanut clusters, color television, and a large inner tube for whitewater rafting. Do you pay with a check or whip out your Interstate OmniBank Platinum Diamond Express credit card? Credit card? Good choice. You don't actually have to PAY for the stuff that you're buying -- at least not right away. Your bank account is safe.
Tell me more...
Visit the PEDestrian's Guide
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The word "fiscal" is derived from a Latin word meaning "moneybag."
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"Love looks through a telescope; envy, through a microscope. " -- Josh Billings, humorist
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AS
Aggregate Supply
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User Feedback
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