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July 25, 2026 

AmosWEB means Economics with a Touch of Whimsy!

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MARKETING: The ongoing process of developing, pricing, promoting, distributing, and packaging products, ideas, and services to satisfy customersÕ wants and needs in a dynamic environment. Sometimes used interchangeably with sales is a misnomer. Sales, while a component of the promotion mix variable, is not the equivalent to marketing. Marketing is a broad, integrated strategy that transcends the entire organization.

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YELLOW CHIPPEROON
Your compete MICRO*scope for today

You are the type of person who lives to shop, because that's all there is to life, really, that's it.... shop... life... the two are one and the same. Family and friends wonder how you can possible enjoy shopping as much as you do. Today, you are likely to spend a great deal of time flipping through the yellow pages trying to buy either a how-to book on fixing your computer, with illustrations or several magazines on computer software. Be on the lookout for telephone calls from long-lost relatives. You should consider shopping at stores or businesses beginning with the letter R, but do not buy any products with a serial number or product code containing the number 376784. Your preferred shopping venue is shopping malls. Your special symbol is the asterisk (*).


Is this You?

As a Yellow Chipperoon, you are happy, happy, happy. You enjoy everything about life and about shopping. You love shopping. You love buying. You love spending. You love to compare products and prices. You love the crowds. You love chatting with the store clerks. You love every bit of the buying process. Nothing dissuades you from having a good time shopping, whether you're buying a box of facial tissues or a new house. Does it get any better than spending an afternoon at the shopping mall? No way!


This isn't me! What am I?
FACTOR DEMAND

The willingness and ability of productive activities (usually, business firms) to hire or employ factors of production. Factor demand relates factor price and factor quantity, specifically, it is the range of factor quantities that are demanded at a range of factor prices. This is one half of the factor market. The other half is factor supply. The factors of production subject to factor demand include any and all of the four scarce resources--labor, capital, land, and entrepreneurship. However, because labor involves human beings directly, it is the factor that tends to receive the most scrutiny and analysis.

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A Somewhat Defective Look At PRODUCT SAFETY

WAIT! STOP! My shoe's untied! And my blasted shoestring is tangled! Fortunately I have my handy OmniStraight shoestring straightener, a product developed by a team of former NASA scientists that's designed to straighten and untangle even the most convoluted shoestrings. OOPS! You might want to continue your pedestrian journey without me. It seems as though my handy OmniStraight shoestring straightener has inadvertently dissected my shoestring, mangled the upper half of my jogging shoe, and introduced several gashes to the top of my foot. As I faint face-first onto the sidewalk from the loss of blood, you can consider some of the ins and outs of my predicament.
Tell me more...

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APLS

Woodrow Wilson's portrait adorned the $100,000 bill that was removed from circulation in 1929. Woodrow Wilson was removed from circulation in 1924.
"The secret of a good memory is attention, and attention to a subject depends upon our interest in it. We rarely forget that which has made a deep impression on our minds. "

-- Tyron Edwards, theologian

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